At Kim Rogers®, we believe fashion is an expression of confidence and individuality. For over 30 years, our brand has been dedicated to helping women showcase their personal styles with high-quality, affordable clothing and accessories.

Our Story

The Kim Rogers® brand was founded in 1985 by Kim Johnson, a young entrepreneur with a passion for fashion. As a busy working mother, Kim understood the importance of finding stylish, comfortable clothing that fit both your body and your budget.

After noticing a lack of affordable, quality women’s apparel in stores, Kim decided to launch her own brand. She began designing and manufacturing a line of clothing focused on pairing classic silhouettes with the latest fashion trends.

The very first Kim Rogers® collection consisted of just 10 styles, mostly everyday essentials like blouses, skirts, and pants. But Kim had a keen eye for what women wanted to wear, and the brand quickly gained a following. Within a few years, Kim Rogers® expanded into dresses, outerwear, swimwear, shoes, jewelry, handbags, and more.

As the brand grew, Kim made sure Kim Rogers® stayed true to its founding mission – to help busy, fashion-conscious women look and feel their best. Every piece is designed to be versatile, flattering, and wallet-friendly.

Today, Kim Rogers® offers head-to-toe outfits at affordable prices, ranging from of-the-moment trends to sophisticated classics. While the selection has grown over the decades, the commitment to empowering women through fashion remains at the heart of our brand.

Our Design Philosophy

The Kim Rogers® design team keeps their finger on the pulse of the fashion world, taking inspiration from the latest runway and street style trends. But we don’t just chase fleeting fads – every Kim Rogers® piece is designed to be relevant beyond one season.

We focus on creating clothes with staying power, combining classic silhouettes and wearable fabrics with current details and on-trend accents. The result is a collection that balances fashion-forward and timeless. Modern, body-conscious styling brings the pieces to life in a flattering, feminine way.

The Kim Rogers® palette features versatile neutrals like black, khaki, white, and navy, along with fresh colors drawn from each season’s “it” shades. Luxe textures add depth and interest – think tweeds, jacquards, faux leathers, and soft knits.

No matter your personal style or where you wear our clothes, the Kim Rogers® design philosophy comes through – fashion made effortless, timeless, and affordable.

Our Commitment to Quality

Since day one, Kim Rogers® has been committed to delivering the finest quality clothing and accessories, without the designer price tags.

We carefully vet each material and fabric used in our collections. Most are woven, knitted, or sourced in America or Europe. From structured blazers to flowing maxi dresses, the textiles are selected to maintain shape and luster through repeated wear and washing.

Once produced, our products undergo thorough inspections at multiple stages. Nothing leaves our facilities without meeting our stringent quality standards. Any pieces that don’t pass are rejected, not sold.

For over 30 years, we’ve refined our production methods to offer women quality they can count on. It’s why so many of our loyal customers say their Kim Rogers® pieces remain staples in their wardrobe for years.

Our Most Popular Products

With hundreds of clothing and accessory options, there’s something for every woman’s style in the Kim Rogers® collection. But a few favorites consistently rise to the top:

Pants

From office-appropriate trousers to relaxed weekend styles, our pant selection covers all your needs. Modern details like tummy control panels, curvy fits, and pull-on waistbands ensure each pair flatters your shape. Our bestselling pants include:

• Straight Leg Trousers – Crisp creases and a bit of stretch polish these pants for work or out. Choose from solids or patterns in regular or petite lengths.
• Pull-On Joggers – With an elastic waist and tapered leg, these sporty knit pants are as comfy as sweats but still chic enough for errands.
• Faux Leather Leggings – Sleek faux leather leggings offer an edgy (but comfy!) alternative to basic black. Pair them with a slouchy sweater or oversized blouse.

Tops

Flatter your shape without sacrificing style – our tops combine figure-flaunting details with elevated fabrics and prints. Customer favorites include:

• Wrap Blouses – Featuring a slimming wrap silhouette, these flowy blouses cinch at the waist for a shapely effect.
• Off-the-Shoulder Tops – Baring just a peek of skin, off-the-shoulder necklines are romantic and sexy. Our versions come in florals, stripes, and more.
• Surplice Tunics – With a cowl neck and tunic length, these lightweight knits drape beautifully on every figure. Dress them up or down.

Dresses

From versatile shirtdress silhouettes to feminine floral frocks, our dress selection spans both casual days and cocktail nights. Go-to styles include:

• Maxi Dresses – Breezy, bohemian maxis keep you cool while looking pulled-together. We design them in vibrant prints and solids.
• Wrap Dresses – Flattering wrap dresses nip in at the waist to enhance your shape. Choose from jersey knits, scuba materials, and more.
• Fit & Flare Dresses – Combining a snug bodice and swingy skirt, these dresses show off your waist then flow gracefully below.

Handbags

No outfit is complete without the perfect handbag. Our top-rated bags feature stylish details at affordable prices. Bestselling styles include:

• Tote Bags – Roomy yet polished, our faux leather totes carry all your daily essentials while adding a dose of sophistication.
• Crossbody Bags – Lightweight and compact, our crossbody bags keep your hands free while adding a pop of color.
• Wristlet Clutches – For evenings out, compact wristlet clutches keep necessities secure yet close at hand. Choose among metals, shimmers, and faux jewels.

Our Commitment to Women

Kim Rogers® was founded for women, by a woman. While our product selection and design aesthetic have expanded over the decades, empowering women remains central to our brand philosophy.

We support charities and organizations that uplift women through fashion and beyond. Partners include Dress for Success, a global nonprofit that promotes economic independence for disadvantaged women by providing professional attire and development tools.

Our size-inclusive clothing serves women of all shapes and sizes. We offer a broad range of regular, plus, and petite apparel so more women can discover their perfect fit.

The affordable price points open our fashionable designs to women across incomes and budgets. We want to help every woman put her best look forward, without straining her wallet.

Lastly, our versatile clothing aims to save women time getting dressed. With mix-and-match pieces that transition seamlessly from work to weekend, a few key Kim Rogers® staples create countless polished looks.

Join Our Community

We love hearing from our Kim Rogers® fans on social media! Follow us on Instagram, Facebook, Twitter, and Pinterest for style tips, new arrivals, contests, and more. Share your own looks to join the conversation.

We also send email updates with exclusive subscriber-only offers, from early access to sales to birthday coupons. Sign up here to join our community.

Or visit us at www.kim-rogers.com to explore our latest collections and shop fan favorites 24/7.

At Kim Rogers®, it’s our pleasure to help women look and feel their best every day. We can’t wait to see how you’ll style our brand!